Holiday Recordings for On-Hold and Overhead Play

Ready for a busy holiday season? Now that autumn is well underway, this is the time to change the channel on your Messages On Hold (MOH) and Overhead Music (OHM). The right combination of messaging and seasonal music is a great way to soothe on-hold callers, especially if wait times increase for the holidays. And overhead in-store promotions with some holly-jolly tuneage always gets shoppers in a happier mood!

 

It is important to place your order for holiday recordings as soon as possible. That way, you’ll be closer to the front of the line as our studio processes requests!

 

On-Hold Marketing, Messages, & Music

 

Music and Messages On Hold for the holidays can be tremendously diverse. For retailers, on-hold ads help cross-promote other forms of advertising with timely, limited-time offers. For manufacturers and business-to-business MOH productions, the emphasis may shift more to temporary changes in hours and shipping procedures.

 

Still others opt for more standard generic greetings…a basic “Happy Holidays and all the best for the New Year.” With familiar instrumental versions of non-secular holiday favorites playing in the background, callers often appreciate the thought and, perhaps, a break from more typical messages heard the rest of the year by repeat callers.

 

You can accomplish a lot with a Holiday MOH production, generic or custom.

 

* Calm anxious callers during peak phone traffic hours with music conveying the spirit of the season.

 

* Promote special sales and holiday bargains. Messages-on-Hold can be created for play in specific time frames to maximize effectiveness with a captive audience.

 

* Announce short-term changes in procedures, hours, scheduling, and shipping. Callers have already reached out and expressed interest in you. Be sure to communicate effectively.

 

* Show your appreciation. Building and maintaining relationships with customers has been challenging the last two years, to say the least. Educational facilities have had similar challenges with student enrollment and medical offices are trying to keep up with staffing difficulties and unrelenting demand. Hearing expressions of gratitude while holding can only help!

 

Not sure what to say on-hold as you prepare for the remainder of 2024 and the first quarter of 2025? IAP writers can help develop a script to reflect your approach. Of course, the holiday season is traditionally a time for changing MOH audio, so demand is definitely higher. Let’s get the creative process started now…the sooner your MOH script is confirmed, the faster your voice tracks and mixed production are ready to play for your callers.

 

 

Overhead Music

 

Creating the proper mood and festive atmosphere is where Overhead Music and Messages play a key role. If you already subscribe to IAP’s OHM, now’s a perfect time to change the audio and reflect the season. If you’re not a subscriber, ask for a quote today…you will be pleasantly surprised at the cost-effectiveness.

 

Spread the cheer. The merrier the shopping environment, the merrier the shopper! Waiting rooms and campuses can also transform their in-person experiences.

 

Here are the 12 channels of Christmas for in-store systems this time of year.

 

  1. Almost Christmas…a seamless and cheerful listening experience that

gets you ready for the most wonderful time of the year!

 

  1. Christmas Casual…The laid-back vibe of Singer-Songwriter but

all Christmas. Music by artists of the last few decades appealing to all ages.

 

  1. Christmas Delight…A radiant blend of contemporary Christmas music by your favorite top chart artists and some chart upcomers too.

 

  1. Christmas Joy…The perfect accompaniment for rejoicing in the season of miracles and tidings of comfort and joy performed by Christian artists.

 

  1. Christmas Pop Hits…A sleigh ride through the classic 70s to today. A winter

wonderland of hits by your favorite pop stars.

 

  1. Christmas R&B… Soulful R&B tunes of favorite Christmas hits from the 60s to today for all generations. Jammin’ the holidays!

 

  1. Christmas Swing…Toe-tappin’ tracks and sentimental ballads. Your holiday

party “doesn’t mean a thing if it ain’t got that swing!

 

  1. Country Christmas… Celebrate a holiday party down country lane with Country star spins of their favorite Christmas songs.

 

  1. Christmas Carols…Music for observing the true religious spirit

of the holiday. Carols, hymns, spirituals, and popular sacred songs of the season.

 

  1. Christmas Peace…Instrumental Christmas music for a calm and

relaxing atmosphere. Perfect for quiet stores, restaurants and spas.

 

  1. Christmas Presence… Blend of artists from other holiday channels including: Christmas Pop Hits, Christmas Swing, & Festive Instrumentals. A pleasant blend of holiday favorites, Christmas classics, and seasonal instrumentals to add some variety in tempo and feel.

 

  1. Festive Instrumentals…A nice variety of non-vocal arrangements to

serve as holiday background music for stores, offices and waiting rooms.

 

 

Want to pass along timely information and/or promotions with periodic announcements as part of your OHM? Just ask and IAP will be glad to weave custom writing and holiday greetings into your overhead music and messaging.

 

Order SOON…the clock is ticking!

 

IAP takes great pride in speedy turnaround. But the days and hours of 2024 are disappearing quickly! Request your MOH and/or OHM audio now to make sure you get as much “play” as possible for the Holiday Season!

IAP Voiceovers for Commercials that get Results

Before we ever finished our first Messages-on-Hold production in 1986, the tenured broadcast professionals at Illinois Audio Productions earned their stripes in the radio booth. Station management was in the Filippi family prior to the advent of the MOH industry, so we know a thing or two about radio and commercial production.

 

Today, IAP still specializes in radio commercial production as well as voiceovers for television spots, online commercials, on-location video, and satellite and streaming commercials. Many of our MOH customers have also utilized our expertise and services to create winning campaigns via radio, TV, and streaming platforms.

 

IAP’s background and experience deliver exceptional value when it comes to making effective “spots.” Want your promotion to stand out? Our creative team can develop an imaginative concept that catches the ear of a random radio audience. IAP’s exceptional voices also capture attention more effectively than those generic “house voices” you hear elsewhere, and certainly more than AI voices. Our voice artists also excel at character impersonations, including impressions of celebrities and politicians for a more humorous approach that never fails!

 

Start with the Script

 

Before voicing, editing, mixing, and studio production, every great advertisement starts with a carefully planned idea. Of course, identifying a target demographic helps pinpoint the stations and platforms most desirable for running commercials and hitting that audience more directly.

 

With desired time slots and rotation secured, the creative conceptualizing commences. IAP copywriters help encapsulate the most important sales points and how, when, and where to act. Time management can be challenging, and this is an area where experienced writing can streamline the process from writing to voicing.

 

It’s also at this stage where voice selection is made to bring that copy to life. If character impersonations are part of the plan, IAP will tailor the copy accordingly to make the voiced material sound catchy and authentic. Hear our voice artists for yourself at www.illinoisaudio.com and don’t miss the giant selection of voice impersonation demos. You’ll find these samples most entertaining!

 

Multimedia Options

 

As mentioned at the top, executing top quality commercial production with IAP extends beyond radio. Buying TV time as well? IAP can help with the soundtrack. A similar approach also applies to advertising on web platforms, YouTube, and social media. Anywhere commercials stream or travel via satellite, IAP can help deliver the right sound!

 

How to Grab an Audience’s Ear

 

Whether appealing to a more captive audience online or attempting to reach a more random radio listener, it takes a certain panache to make every second count in a :20, :30, or :60 second commercial masterpiece. It can be easy to pursue an initial concept, then find that it’s run amok and way over time without having delivered the most salient points. IAP helps you avoid that pothole!

 

It takes a “hook” to grab attention. Establish a main attraction or two (3 at most), and finish with a call-to-action. Simple, right? The formula may be, but the challenge is in the content. That’s where IAP expertise in copywriting and developing concepts for stand-out voices makes all the difference. Matching copy that incorporates a special promotion with wording that reflects how, for example, a certain celebrity would say it makes commercials memorable. And that translates to a successful campaign.

 

Choosing the Right Voice/Voices

 

Have you ever noticed how similar so many voices sound in broadcast commercials? It’s not just AI. Frankly, there are a lot of tremendous voice talents doing commercials, but many fit a rather generic mold, simply for broader appeal without any inflection. At IAP, you’ll notice a more unique selection of voice artists…distinctive voices with broadcast experience and versatility to bring the printed word to life. Each offers a dynamic, polished delivery, and our celebrity impersonators are downright uncanny!

 

Commercial Production and the IAP Audio Portfolio

 

If you have used IAP’s audio production services in the past, you are likely acquainted with our broad portfolio of options. We made our name in Messages-on-Hold (MOH) productions as well as Automated Attendant, Voice Mail, and Interactive Voice Response (IVR) greetings for phone systems. Overhead Music and Messaging is another specialty. We also recently branched out to visual media in the form of Digital Signage.

 

eLearning and Explainer videos, and Narration voiceovers for longer form audio are also in the IAP wheelhouse. Like commercial creation, the approach to these types of productions follows a similar path from concept to airtime.

 

Music and Special Effects

 

In 1938, Orson Welles’ War of the Worlds broadcast on radio had the nation convinced that Mars invaded Earth. Welles had mastered the art of special effects with crude devices to create sounds that inspired a reaction no one saw coming, proving the power of the medium. Adding special effects and taking advantage of IAP’s deep proprietary music library are just two more ways we help make today’s audio stand out and get results. Again, just consult the samples at www.illinoisaudio.com for guidance and inspiration.

 

Get a Stronger Return on your Ad Budget Investment

 

As an independent, family owned and operated entity, IAP’s broadcast background and experience enable us to offer more cost-effective solutions for advertising budgets. We’re able to create top quality radio commercials better and cheaper than larger studios, agencies, and stations themselves. And that includes copywriting, voicing, and final production in our incredible studios!

 

Connect with IAP

 

From radio spots and TV commercial soundtracks to YouTube and streaming platforms, count on IAP for the finest assistance. If you already use our audio production services like Messages-on-Hold, Overhead Music/Messaging, IVR prompts, and Auto Attendant greetings and instructions, you know how convenient we make the process.

 

Looking to expand appeal in the customer experience? Learn how IAP can help you cross-promote timely information and specials using Digital Signage, newly added to our repertoire.

 

And keep IAP in mind for eLearning and Explainer videos with narration voiceovers that express your message with tremendous clarity!

 

Just contact us at info@illinoisaudio.com or 1-630-552-9600 to get started.

 

IAP and the Winning Formula for Success as a Partner with Auto Dealers

From Messages-on-Hold (MOH) promoting Parts and Service specials to New and Used Car promotions using Overhead Messages in the showroom, Illinois Audio Productions has been a winning partner for Auto Dealers since day one. In fact, IAP’s very first MOH client was an automotive dealership in 1986…and they’re still using our services.

 

It’s no wonder. Our professional audio productions make a perfect match for so many aspects of marketing in car dealerships. Seasonal changes go hand-in-hand with Service Department promotions and sales related to tires and batteries, for example. Relating them directly to a captive on-hold audience waiting patiently has shown to yield positive results. Same with Parts and Sales Departments, where rebates and incentives change frequently. IAP’s ability to turnaround audio productions quickly brings those timely promotions into play rapidly and effectively.

 

IAP’s background in broadcasting has also been a proven asset in areas like radio commercial production and studio quality audio for TV campaigns. VoIP and business phone advancements technologically introduced a need for professional voiceovers in Automated Attendant and IVR greetings. Overhead Music and Messages in showrooms and service waiting areas have also been part of collaborations between IAP and the auto industry.

 

Most recently, IAP has extended services into Digital Signage. As technology continues evolving, this progression into visual cues ties into audio production and hardware choices seamlessly.

 

Tried and true On-Hold reliability

 

Experience and the ability to adapt easily to new technology rollouts has helped solidify IAP as a preferred vendor of choice. Creative MOH production is a fine example. Our production process from copywriting to voiceover to studio editing and delivery has remained a winning formula largely unchanged over the years – although playback methods have certainly changed. Messages-on-Hold productions were first dubbed onto loop cassette tapes in the early days. Now we offer playback hardware that relies on digital audio files.

 

Auto dealerships have always made a natural fit with on-hold marketing. A sale in the Parts Department for floor mats, bedliners, or wiper blades can result in an immediate call-to-action with customers already on the line. Drivers needing oil changes and attention from the Service Department are a prime audience for cross-promotions. And tie-ins with national agency ads for new car incentives and rebates get a clear voice with MOH from IAP, not to mention rollouts with the start of the new model year.

 

Our vast experience in recording automotive messaging has the process down to a simple, streamlined approach. We’ll talk about your ideas, write the copy for approval, and send your polished MOH script to the voice or voices of your choosing. Our knowledgeable studio techs mix the digital voice tracks with licensed music in a deep range of genres, then turnaround the finished audio production lightning fast.

 

Audio that gets RESULTS!

 

As mentioned, IAP works with auto dealers in areas far beyond messages-on-hold. We record Automated Attendant greetings for personnel and department managers. More complex IVR (Interactive Voice Response) prompts and recordings are also specialties. These aspects of telephonic information can be especially valuable in special circumstances, like weather events and disruptions that callers may encounter.

 

Radio commercial production is another area where IAP helps drive business to auto dealers. Our roots are in radio, even before our initial foray into MOH! That’s the kind of experience and inside know-how needed to reach a radio audience, and we can also apply that knowledge to soundtracks for TV spots as well as social media platforms and YouTube.

 

Overhead Music/Messaging (OHM) is also a perfect match for dealerships. Showrooms and Service Department waiting areas have used some form of audio for on-site customers going back decades. IAP’s OHM service provides even greater capability with a practically unlimited selection of licensed music tracks and messages that pop up at your designated interval. Recordings are stored in memory for instant recovery in case of power outages. And touch commands with a user-friendly interface make operation a breeze!

 

Digital signage has also become part of the IAP portfolio. Reinforced messaging via digital signage makes an ideal complement to OHM messaging on-site and on-hold messaging for callers. We can help make sure those messages are consistent, complimentary, and clearly conveyed.

 

Versatility and the advantages of IAP’s audio services

 

Seasonal promotions and monthly specials are inherent to dealership marketing. Service emphasizes winterization at the appropriate time, and AC/coolant checks when temperatures rise. Tire changes and factory scheduled maintenance are frequently produced topics, all for on-hold play as well as overhead announcements. The point we’re making is that when timely material needs to be related to customers, IAP makes it happen quickly. Our team makes deployment of time-sensitive audio a top priority.

 

Selecting voices and getting started

 

Launching new messages-on-hold and IAP’s variety of production services is a surprisingly simple process. We only need a few ideas to start script development, and we’re experienced at adapting existing marketing into a smooth flowing audio production once copy is approved. Selecting a voice is also easy at www.illinoisaudio.com. Or pick two…alternating voices with each message really captures caller attention!

 

Our professionals know business phone systems well, so we can help determine any needs in playback equipment. We also work with numerous phone/IT vendors to help make a seamless transition when updating media. That can be a major benefit when you need technical support in timely fashion.

 

Services that pay for themselves!

 

IAP professional recording services are not only affordable and cost-effective, but they can also easily pay for themselves! Our auto dealer customers have made direct sales based on their on-hold messages, from parts to new cars. With low, competitive rates, the return on your investment in IAP Messages-on-Hold is a solid profit booster!

 

Brand Reinforcement

 

The voice representing a dealership on-hold can be the same in auto attendant/IVR greetings, radio commercials, and overhead announcements at the dealership. Make it a unified voice with a professional IAP voice artist! You can hear samples and see playback unit options at info@illinoisaudio.com.

 

Contact us online or at 1-630-552-9600 to get started.

 

The Importance of Professional IVR and Phone Greetings

When callers reach out to your operation, think of it as if they’ve just walked through your door. What kind of impression are you making? If your business, medical facility, professional practice, or campus entertains foot traffic, there’s an excellent chance that painstaking attention to detail has been paid on that initial visual impression.

 

Unfortunately, that same attention can be easily forgotten when the first impression is an audible one via a phone transaction. Illinois Audio Productions (IAP) has decades of experience with professional voiceovers and greetings for multiple stages of telephony to make that appeal polished and welcoming.

 

Automated Attendant, Interactive Voice Response (IVR), Voice Mail, and cell phone greetings are just a few of these sometimes-overlooked areas. Be sure the voice representing you offers a distinguished, professional sound that commands attention and delivers confidence.

 

Uniform Consistent Branding via Professional Voice Artist

 

If you already utilize IAP’s Messages-on-Hold (MOH) service, you’re likely already acquainted with a favorite voice (or two if your preference leans toward a male and female voice artist, for example). As is the case with logos, visual branding, and a commercial “face” in TV spots, maintaining consistency in voice is equally important in audio delivery.

 

Using your chosen professional voice talent(s) in IVR, Voice Mail, and Auto Attendant productions reinforces a brand in audio form, as authoritative and friendly as the voice callers hear on-hold. IAP voice artists have deep broadcast experience, and our studio team makes sure finished productions are crystal clear and deployed quickly, regardless of the number of locations.

 

Remember, phone greetings represent the initial impression made on each caller. Don’t disappoint them when you can instill confidence right off the bat. And keep IAP’s voices and audio skills in mind for other specialties like Narration voiceovers, eLearning and Explainer videos, social media soundtracks, and Radio commercials.

 

Why IAP?

 

IAP began producing Messages-on-Hold for business phone systems in 1986. Marketing on-hold did not take long to catch on either. After all, being able to speak directly with people already interested enough to call became a no-brainer. IAP’s reputation took off by taking on-hold messaging to a level that callers found more engaging, informative, and downright entertaining. Successful results and happier callers post-hold time made MOH a powerful tool, filling captive hold-time productively. No more annoying silence or aggravating radio on-hold, or poorly executed MOH from less proficient providers/studios.

 

Rapidly evolving telephonic technology, IVR, and the introduction of VoIP also brought a new demand for professional voiceover productions through other channels of phone system functionality. From standalone locations to broad multi-location networked systems, IAP has exceeded expectations in quality, support, cost, and turnaround time ever since. Cutting edge technology gives IAP tremendous capability to deploy crisp, clear audio and voiceover productions across multiple locations rapidly, as we’ve done for several large multi-location medical facilities, banks, credit unions, car dealer groups, and used vehicle chains, just to name a few.

 

A Streamlined Process with a Dynamic Experienced Team

 

IAP makes the production process for IVR, Auto Attendant, and other phone greetings as simple as the on-hold marketing approach. We’re glad to help with wording and making it flow. You can choose from a strong stable of voice artists at www.illinoisaudio.com. You also have smart technical support to help you or your IT people get audio loaded in your phone system for immediate playback.

 

Another plus? IAP voicing capabilities go far beyond English. We offer outstanding multi-lingual options, from French, Spanish, and Italian to Chinese and German. These are just a few. With global connectivity now easier to manage and diverse cultural audiences on the line domestically, the ability to produce IVR and phone greetings in different languages can be a real bonus!

 

The Technical Part

 

Modern business phone systems, cloud-based functionality, and VoIP (Voice Over Internet Protocol) controls much more than just phones. Entry access, security, overhead music channels, and several other functions can all be funneled through today’s advanced phone technology. Understanding every nuance can be daunting and navigating a successful launch of new greetings for IVR, Auto Attendant, and Voice Mail is more streamlined with an experienced audio production company like IAP.

 

Our technical people are well-versed in modern phone systems, and we work closely with many phone/IT vendors to make deployment of your audio quick and seamless. This is critical when IVR recordings are needed to provide crucial information in timely situations. Emergency announcements, holiday hours, information about new office protocols, and interruptions due to weather are some areas where rapid response by the IAP studio makes a difference.

 

IAP experience also comes into play when changes are needed. Rolling out new personnel/department listings? IAP offers excellent turnaround time. Campuses and medical facilities in need of emergency and inclement weather announcements know us for rapid reliability. We can also help with timely messages in overhead music/messaging (OHM) systems, programmed to play when you want them heard with user-friendly controls.

 

The Value of Your Voice Choice

 

Business-to-business, retail, higher education, hospitals, and medical groups all rely on modern connectivity to stay in touch in fast paced, high intensity environments. IAP gives you a tremendous advantage in voicing services for on-hold messages, interactive voice messages, and auto attendant/voice mail greetings. Our reputation for quality audio, fast turnaround, and budget friendly pricing makes the choice easy.

 

The Next Step

 

With an eye to the future, the dynamic IAP tradition of quality audio production is extending new areas of exposure, including Digital Signage. Look to our expertise in Radio and TV commercial production, eLearning and Explainer videos, and Narration voice tracks for social media platforms and YouTube videos. IAP Overhead Messages and Music are in high demand, and of course, phone-related productions like MOH, IVR, and Automated Attendant Greetings.

 

With all the equipment, studio capabilities, and stellar voice talents, IAP gives you an unparalleled turnkey option!

 

Talk to IAP

 

Just ask and see how easily streamlined the voicing process can be. Contact us at info@illinoisaudio.com or at 1-630-552-9600 to get started.

 

IAP, The Medical Field’s Complete Audio Provider

When you’ve created superior audio recordings as long as Illinois Audio Productions (IAP), it’s no wonder our services are in such high demand among the medical field. Major metropolitan hospitals, rural medical facilities, private practices, specialists, dentists, and radiologists all rely on the experience of IAP for a variety of services.

 

Among our specialties are Messages-on-Hold and recordings for other telephonic functions, like Auto Attendant and Voice Mail greetings, as well as Interactive Voice Response (IVR) recordings. But office managers, IT specialists, and marketing teams in the medical field also count on IAP experience in other facets. Overhead Music and Messages (OHM) are always popular. And we offer professional voiceovers for YouTube and social media videos, radio and TV commercials, and eLearning productions.

 

IAP is the voice of choice among several large medical groups and individual private specialists. Here are a few reasons why.

 

On-Hold Marketing Specialists

 

IAP is a pioneer in the messages-on-hold industry, starting in 1986 when MOH was still in its infancy. Doctors, hospitals, and medical offices all realized the benefits of MOH early on, with continually busy phone traffic and inevitable hold time. Filling that empty time for anxious callers quickly became an IAP specialty, from scriptwriting and professional voiceovers to an expansive library of licensed music beds.

 

Experience and flexibility coupled with advanced technology also gives IAP the capability to service multiple locations, and partitioned phones within large hospital systems with designated numbers for individual departments. Our equipment choices make set-up and installation a fairly simple process, and IAP technical support pros can work with IT to make the process seamless.

 

The medical field requires ongoing personal interaction more than practically any other. Hence the term “patient centric.” And as physician offices and medical centers quickly realized the potential of professional audio production, IAP answered the call for more value-added services beyond on-hold marketing and music.

 

Expanding Uniformity and Branding via Audio Production

 

As business phone systems became more complex and VoIP was introduced, voiceovers for phone trees with IVR functions and Auto Attendant took a more polished tone with recording and programming in the IAP studio. Having a professional sound helps lend confidence and peace-of-mind to callers, as doctors and hospitals soon discovered.

 

IVR recordings also provide a crucial informational link in timely situations. Emergency announcements, changes in hours during holidays, information about new office protocols, and interruptions due to inclement weather are just a few areas where rapid response by a professional studio can make the difference.

 

Overhead Music and Messaging also provides dynamic opportunities to reach people already inside the building. IAP offers a practically limitless combination of music beds in ear-pleasing genres, geared for waiting rooms with broad appeal and no interruptions by obnoxious DJs and/or commercials. Brief strategically placed overhead messages can be placed within the OHM production at pre-designated intervals.

 

The importance of playing the right music overhead should not be overlooked! Our selection of licensed music beds gives waiting areas a calming influence, and the ability to lift spirits at holiday time. You can play lullabies in maternity wards and put overhead music and message functions at your fingertips with channel selection, volume control, and on-demand announcements.

 

Radio and TV Continuity

 

General practitioners, specialists, individual medical centers, and large hospital systems all turn to IAP for expertise in broadcast commercial production. Our professional office and studio team come from a radio background, as do our renowned voice artists. It’s the experience you need for a successful campaign, and IAP delivers creative radio spots and soundtracks for TV commercials. That includes copywriting, turning initial concepts into effective final productions.

 

Another advantage? Using your same IAP voice(s) for overhead messages, messages-on-hold, IVR and Auto Attendant, and Radio/TV commercials provides stand-out branding uniformity.

 

We’re Big on Social Media!

Social media has become another invaluable communication tool for the medical field. IAP has always kept pace with changing trends with a great deal of know-how in voiceovers for YouTube videos, now more popular than ever in medicine. Social media platforms also reach a wider audience due to real-time accessibility. If you need help with a social media video, just talk to IAP!

 

Making the Audio Production Process Easy and User-Friendly

 

IAP opened in 1986, and by making the audio production process streamlined and easy for clients, demand for our quality Messages-on-Hold has always been high in busy hospitals, physicians’ offices, and medical groups. IAP experience delivers pristine audio productions with remarkably fast turnaround time.

 

Initial consultation with an IAP sales representative can determine the scope of your needs and the best equipment for specific business phone systems. From there, we learn about your operation and intended demographic. Our broadcast-experienced copywriters are well-versed at developing concepts into concisely written messages designed specifically for on-hold listeners.

 

Next comes choosing a voice or two, and what a selection to choose from! Our seasoned voice talents have been doing their thing for eons and are quite skilled at voicing sometimes difficult medical terminology. IAP makes voice tracks sound totally natural and easy for callers to absorb.

 

That goes for multi-lingual options. MOH can be voiced in Spanish, French, Chinese, and several other languages. That’s an asset for productions at locations outside American borders and to help meet diverse communication needs domestically. You can hear samples at www.illinoisaudio.com.

Fast Turnaround, Competitive Pricing

 

Regardless of facility size, hard-working medical staff are busy 24/7. Heroic life-saving efforts and significant one-on-one doctor-patient relationships happen there. That’s why communication is critical, and IAP is here to help make your message clear. See why so many medical offices and groups have chosen IAP over the years, and continue using our MOH, OHM, and IVR recording services. Exceptional quality in a finely tuned audio production system enables us to turnaround your most timely scripting super-fast. And with a pleasantly competitive cost to help meet tight budgets!

 

Digital Signage

 

IAP is also going beyond audio production with new digital signage. Cloud-based, digital signage platforms have become highly popular in medical facilities. Content is easy to manage in areas where vital communication is essential, and end-users can manage one to 500 displays.

 

Multi-screen coordination delivers updating capability across divisions, regions, locations, and other designations, all from one central command. Unlike traditional print signage, digital screens offer complete flexibility in messaging, rapid deployment, and layout options. The cloud-based access also makes it easy to store files for use when and where you need them.

 

IAP digital signage is ideal for custom content creation, and you can use our library of 200+ templates as a starting point. From appointment queues and emergency alerts to scheduling info and marketing, digital signage is cost-effective and 100% direct.

 

Talk to IAP

 

IAP is known among medical professionals for exceptional Messages-on-Hold, Overhead Music/Messaging, IVR and Auto Attendant recordings, Radio commercials, Narration voiceovers, and E-Learning and Explainer videos. Contact us at info@illinoisaudio.com or at 1-630-552-9600 to get started.

 

True Messages on Hold Experience

The Messages-on-Hold (MOH) industry took off in the 1980s, and Illinois Audio Productions (IAP) was there at the start! As a pioneer in on-hold marketing, IAP offers genuine expertise and immeasurable experience. That goes for every aspect of MOH, from scriptwriting and voicing to top-quality digital equipment, licensed music, fast turnaround, and the best technical support and customer service in the business!

 

IAP’s long track record of satisfied clients goes back to 1986. We’ve developed a diverse pool of talent into a team of all-stars. You can hear it with our exceptional voiceover artists. Read it in the creative original scriptwriting submitted for your approval. And know that a super-knowledgeable professional is always glad to guide you in set-up, installation, tech support, and customer service.

 

With messages-on-hold, you have an opportunity to communicate specials, news, and promotions with a captive audience that’s already reached out to you. Give them something to consider while they wait. One distinct advantage of having IAP as your partner in marketing on-hold is evident in the creative experience. We’ll get to know you and your audience, crafting messages specifically for an on-hold audience. Conversational MOH audio can help express the essentials in a way that’s entertaining, memorable, and results oriented!

 

Your IAP Team

 

Many MOH vendors have come and gone over the years. Technology has also evolved significantly since the early days of on-hold music and messaging production. The IAP team has not only persevered, but we’ve also excelled by combining mastery of new technology and equipment with quick turnaround and fair prices.

 

Across the board, IAP personnel makes the difference. You’ll know right away whether you’re working with sales, technical support, or guidance in set-up. Our copywriters and voice talents are also the on-hold industry’s finest and most experienced.

 

Deep Expertise with a Streamlined Process

 

Another clear benefit with IAP‘s on-hold experience? We’ve got the process down to an art! Need equipment? Our sales team can get you hooked up. Our extensive familiarity with modern phone systems enables us to offer pinpoint guidance on compatible digital equipment. Not sure what questions to ask? We’re glad to work with your IT/phone people.

 

Copywriting comes next, another area where experience counts. Writing for a broad range of industries over time gives us the ability to come up with highly creative content, geared specifically for your clientele.

 

Next comes voicing, and once again, a higher level of experience works in your favor. Our pool of stellar voice talent is filled with broadcast expertise and amazing capabilities. We use only authentic human voices, not AI. Each voiceover artist is well-skilled in professional delivery, inflection, and nuance, giving your MOH production the perfect emphasis and producing better results!

 

Voice artistry doesn’t stop with standard English voiceovers, either. IAP has a reputation for super creative productions with celebrity impressions and a humorous tone. Multi-lingual options include Spanish, French, and German, just to name a few. Hear the samples at www.ilaudio.com.

 

Fast professional turnaround gets voice tracks back to the studio quickly for final editing, mixing, and delivery. From there, your finished audio files are ready for play with a clean, clear, and concise sound that makes callers take notice!

 

A More Dynamic Caller Experience

 

One aspect of on-hold marketing and music has not changed since day one. Silence can be a killer! Originally, messages-on-hold skeptics mistakenly thought that callers would be alienated and annoyed with on-hold audio. In reality, it’s silence that makes callers feel they’ve been abandoned. Time is exaggerated with nothing to fill it and clever on-hold messages take care of that extremely well.

 

Think of each MOH production and individual message as an opportunity to communicate one-on-one with your interested parties. They’ve called your number, so let them know what you have to offer. New technology enables the capability to play timely messages in a specified time frame, then remove them after expiration. Promoting a special sale, contest, or event? Here’s your chance!

 

IAP has message-on-hold productions down to an art form with expert guidance through each stage. We offer lightning-fast turnaround and support to get your messages in operation rapidly and with stellar clarity. Your level of involvement in the process is entirely up to you and our rates are very competitive!

 

Choosing Equipment

 

The MOH industry has come a long way from the old days of loop cassette tapes. IAP offers multiple digital player options, and technical knowledge about the playback unit most compatible with your phone system.

 

The IAPUSB on-hold digital audio player stores audio files from a USB, plays them in alphanumeric order, and stores them for immediate play in the event of a power disruption.

 

IAPRemote digital audio players use a LAN connection and our online portal. The IAPRemote allows for scheduling of special promotions, events, and holiday recordings with specified “start” and “stop” times. And you don’t have to lift a finger!

 

IAPStream is an internet-based platform. Use your IAP app or use an app to adjust volume, trigger announcements, and change channels on streaming commercial-free music!

 

…And Speaking of Music

 

You should know that music on-hold needs to be licensed. Playing radio on hold, for example, is considered a rebroadcast by regulatory agencies like ASCAP and BMI. Plus, radio has annoying commercials and DJs! Without permission and costly fees, playing radio on hold can lead to punitive fines. Using IAP music beds alleviates all that. We offer an immense selection of catchy music beds in a massive array of genres. Callers are much happier with the right tunes in smooth jazz, oldies, rock, classical, and so many more.

 

Talk to IAP

 

IAP has satisfied thousands of customers with professional Messages-on-Hold, Overhead Music/Messaging, IVR and Auto Attendant recordings, Radio commercials, Narration voiceovers, and E-Learning and Explainer videos. Think of messages-on-hold as a direct link to your customers and callers. Accentuate your brand, increase sales, and inform callers about vital news. MOH with IAP makes it happen!

 

Contact us at info@illinoisaudio.com or at 1-630-552-9600 to get started.

 

Be Heard. Be Creative. Be Informative.

Every customer who walks through your door represents a profitable opportunity. The customer experience inside counts for a lot and what they hear in overhead music and messaging plays a significant part in it. Balancing ads with catchy music helps deliver a pleasant atmosphere for shopping while also guiding your clientele to the products and services you want to promote the most.

 

Without DJs and interruptions, overhead music gives you freedom to customize play lists from over 90 categories and all without jarring disruptions. It’s a radio-style listening experience that you can control creatively, and Illinois Audio Productions (IAP) can help you blend informative promotions in a seamless production. Be heard and capture attention with an audience that’s right there and eager to buy!

 

Don’t be surprised to find how easy IAP makes the overhead music/announcement process. Getting overhead audio into play mode is surprisingly simple with a little guidance from our pros. Our approach integrates your brand, image, and custom messaging with music that matches that brand and individual style.

 

Overhead Messages, When and Where You Want Them

 

One distinct advantage you get with IAP’s Overhead Messaging system is the ability to play your own custom commercials, produced in the IAP studio. Plus, you can choose when and how frequently those commercials are heard. Got a promotion geared for mornings or afternoons only? Restaurateurs and retailers often do! Our overhead messaging puts you in control of the “day-part” options and IAP is always glad to guide you through any questions about scheduling.

 

You also have the power to play overhead messages or a specific music track on demand. For example, hospital maternity wards can play a lullaby with the click of a button when a baby is born. And imagine the possibilities during the holiday season!

 

Streamline Production, Rapid Deployment

 

The IAP production process for overhead music/messages boils down to a three-phase process: Submit, Produce, Deploy.

 

If you’ve used IAP for messages-on-hold, narration voiceovers, IVR production, and/or radio commercials, you’ve already experienced a similar process. Submit the information you want you want customers to hear about and remember that creative content should be concise and easy to digest. Conversational phrases in individual messages should total 50 words or less. And as always, if you need help with the writing, IAP expertise has you covered.

 

Once the custom wording has been confirmed for voicing, IAP professional voice artists begin recording. You have a dynamic variety of highly experienced voice talents to choose from, and multi-lingual options are also available. After voicing is complete, a studio tech polishes the voice tracks to sound amazing and crystal clear, then they’re programmed for playback as you see fit.

 

Deployment involves overhead announcement scheduling, determining intervals, and replay frequency. Don’t let that part intimidate you. IAP can handle the technical stuff to make your life easier and help determine how often you want individual announcements to play overhead.

 

No Pesky Interruptions!

 

Even with the availability of streaming services, you may still hear commercial radio playing when you walk into some stores. Don’t make the same mistake at your place. IAP Overhead Music/Announcements avoid blaring commercials that only serve to annoy your customers while potentially promoting the competition. Our Overhead Music and Messaging also eliminates the intrusion of obnoxious, offensive DJs.

 

Overhead Music Rotations: Always Fresh, Never Stale

 

Switching up overhead music is a good idea, especially at establishments with a lot of repeat business and food service places where customers are likely to hang around. IAP offers 90+ channels to suit practically any musical taste. That selection continues to grow, giving you combination options that are virtually limitless. The mix your customers hear overhead is entirely up to you. Or in a random selection if you prefer a more hands-off approach.   

 

Either way, licensed ambient music from IAP helps create a positive customer experience, and that boosts sales. With so many streaming music channels in a huge array of genres, you can keep everyone entertained with tunes that match your brand. Top hits for grocery stores, singer-songwriter selections for coffee shops, and instrumentals for offices and reception areas are just a few suggestions that set the proper mood.

 

Jazz, country, rock, and rhythm-and-blues are a sample of the styles available. There’s also world and nature music. You can choose a collection like Retro Range and Contemporary Brew, or a blend like Classically Smooth with light classical and smooth jazz.

 

IAP streaming overhead music is also licensed through regulatory agencies like ASCAP and BMI to ensure contributing artists get paid. We report and pay the licensing fees, so you don’t have to!

 

No Downtime!

 

Let’s face it. Not every facility has the strongest broadband. Internet outages and brief hiccups have been known to interfere with overhead music/messaging systems. Not ours. IAP’s Overhead Music includes a nifty feature you won’t always find elsewhere. Auto Play keeps fallback music tracks playing in the event of an internet outage.

 

7-Day Programming

 

One more reason to make IAP your overhead music/messages supplier? 7-Day Programming offers flexible Day-Part Scheduling so you can set different styles at different times. Want smooth jazz from 9 to noon and upbeat dance music during certain evening hours? This feature allows that freedom. Restaurants, bars, convenience stores, grocery stores, medical facilities, dealerships, and hotel lobbies all use 7-Day Programming for overhead music.

 

Talk to IAP

 

Since 1986, IAP has helped thousands of customers with Messages-on-Hold and phone recordings for IVR and Auto Attendants, Radio commercials, narration voiceovers, E-Learning and Explainer videos, and of course, Overhead Music/Messaging. Our sterling reputation for customer service, technical support, and fast turnaround ensures your production is perfect.

 

Create experience and define your brand. Increase sales, communicate sales promotions, and promote customer loyalty. IAP puts overhead music and messages at your fingertips with channel selection, volume control, and on-demand announcements.

 

Make us your partner in audio production and contact us for professional overhead messaging and music projects. Contact us at info@illinoisaudio.com or by phone at 1-630-552-9600 to get started and we’ll give you a quote!

 

Professional Voiceovers

Voiceover Marketing

 

Connecting with customers is more significant when a dynamic voiceover actor tells the story. Even the most brilliant print campaigns and scripts take on more life when captured in audio by a professional voiceover actor. Captivating an audience takes a certain level of charisma and skill; proper execution is more complex than you might think.

 

The right voiceover services, such as explainer videos and e-learning videos, can also benefit complex productions for internal company use. Illinois Audio Productions (IAP) offers vast expertise as a voice talent agency, with fast turnaround and affordably reasonable rates. Companies nationwide rely on IAP for friendly voice actors who are pleasant to the ear and hold attention.

 

IAP’s professional experience also delivers beneficial guidance through each phase from concept to completion for all types of custom voices. Consultation and copywriting prior to voicing are just two areas where IAP streamlines the process for customers. We listen to your objectives and goals, develop the script for your approval, and begin production in the studio with your designated voiceover.

Choosing a Voice Narration Agency

 

Choosing the right voice might be the most critical step in production, and you have multiple options with IAP. Broadcast experience in voice talent delivery makes a huge difference in the degree of success. And you’ll find that professionalism in IAP voice selections, with an ample offering of distinguished female and male voice artists.

 

IAP uses authentic human voices and not AI. Rest assured that the voice you choose is an experienced professional whose narrative voice interprets content and delivers just the right emphasis where it’s needed. The finished project is a polished production that expresses your content with 100% accuracy.

 

Getting Started

 

Not sure where to start? Don’t worry about scripting. IAP will help organize the most vital components of your narrative and word it to match the specified time frame. This part of the process will seem familiar if you’ve used IAP in the past for messages-on-hold, overhead messaging, radio commercials, and/or eLearning and Explainer videos. It all begins with a consultation so we can learn the important details and attitude you wish to convey.

 

This is also the stage to pin down any verbiage that needs to be included for legal and compliance reasons. Specific language is sometimes required and knowing when and where it needs to appear is essential for the overall flow of the production.

 

Once the script has been confirmed and the voiceover has been chosen, recording begins and the final production is turned around exceptionally fast! English isn’t our only language either. Explore IAP’s multi-lingual voiceover options.

 

Inspire, Educate, and Update.

 

What do you hope to achieve with your production? Training videos require a certain pace and cadence to be the most effective and relay pertinent information in a manner that’s relatable and retainable. IAP can point out ways to transform otherwise dry and mundane material into more retentive copy.

 

New employee introductions and legal requirements can also be more effective with a friendly voice narrator, especially when paired with video. Ongoing education on a company-wide basis also makes an ideal platform for an audio/video collaboration that engages its audience. Want to tell a story on social media or YouTube? The narrative voice just might be the most critical element in the reception.

 

The most egregious errors made in do-it-yourself productions relate to timing, scripting, and voice delivery. Poor editing is the fastest way to lose an audience with the spoken word. Brevity keeps the pace moving and avoiding unnecessary clauses like “at this time” can make a real difference in whether or not your audience is paying attention or drifting off!

 

The best option is to leave these components to the professionals at IAP, whose experience can make your narration voiceovers pleasantly simple!

 

Find Your Voice!

 

Which voice is the right voice for you? IAP offers a diverse selection, and all are supremely experienced and qualified to be your next voiceover We’ll help you determine the best approach for a style of delivery no matter who you choose, maximizing the impact while making your message memorable. Your finished production may be geared for a classroom environment or multimedia platform, and you can rest assured that IAP will make your narrator voice anything but dull and monotonous!

 

If you have already used professional IAP voiceovers in other areas of audio production like eLearning and Explainer videos, we’re always glad to assist with more of your narration projects. If you’re NOT already acquainted with IAP voice artist options, take a moment to preview our samples online.

 

IAP Makes the Voice Clear!

 

Illinois Audio Productions is a family-owned operation in the Filippi’s second generation. IAP started as an early pioneer in the Messages-On-Hold (MOH) industry back in the 80’s before flexing its muscle in multiple other areas of recording. Since then, IAP has built a stellar reputation in MOH, auto attendant and IVR greetings, radio commercials, overhead announcements, eLearning and Explainer video productions, and multimedia collaborations for the narrator’s voice.

 

That solid foundation comes with other benefits. Our broadcast expertise allows us to offer a major market sound with reasonable, competitive pricing. We’re also known for exceptional customer service with a knowledgeable staff always willing to work with you one on one. As for turnaround time, let’s just say that IAP gets your production in play fast!

 

Excellent Proven Results

 

We’ve continued evolving with changing technology since our inception in 1986. So get the finest results with IAP, always a step ahead. Voiceovers, MOH, Overhead Music/Messaging, licensed music, phone recordings like IVR trees and auto attendant, eLearning, Explainer videos, and scriptwriting services are all in our wheelhouse. Everything we do is backed with outstanding customer service and technical support!

 

Make us your partner in audio production and contact us for professional narrative voice projects. We’ll be glad to give you a quote. Contact us at info@illinoisaudio.com or by phone at 1-630-552-9600 to get started!

 

 

Professional Voiceovers for Explainer Videos and eLearning 

Effective Explainer Video and eLearning Narration

 

Global workplace connectivity has triggered increased demand for voice-over videos for company training via professional recordings and the utilization of continually changing technology. Remote workers and satellite offices are now easily networked, opening more eLearning opportunities and training via explainer videos. Illinois Audio Productions (IAP) has significant experience in explainer video production and eLearning voiceovers, creating narrations and tutorials that reach their intended audience and get results.

 

As businesses and organizations continue to solidify their workforce, one of the keys to employee retention starts with proper training. Dialing into the most essential for explainer videos is why choosing an explainer video maker is so critical. Investing time in recruit training goes a long way toward long-term commitments, and you want a production that makes the point stick. That same level of IAP professionalism and experience applies to ongoing training and credit certifications.

IAP can walk you through the process, including copy content, voice talent, and any additional production elements required. We begin by learning about your operation and what training needs to be conveyed. Capturing and maintaining attention requires smart copywriting and selecting the right voice from your Explainer video production company. IAP expertise can be invaluable through this stage and every ensuing phase of production.

 

Reaching your primary audience

 

With eLearning narration, IAP applies the same developmental principles as Explainer video production, only with a somewhat modified appproach. For example, the eLearning tone may be geared more toward educational/seminar-length instruction and for multiple forms of broadcast by computer or multimedia tools. Our experience has resulted in numerous successful productions for a cross-section of industries.

 

Once the scripting has been molded to your specifications, proofread, modified, and confirmed, e-learning voiceovers bring the material to life in friendly, soothing tones that amaze and hold attention. As with live instruction, knowing how to connect with a group takes skill and attention to detail. IAP knows how to captivate audiences and turn the process around quickly at a pleasantly affordable price.

 

Relaying essential information

 

Helping staff, students, trainees, and recruits feel comfortable can be a vital first step in increasing the information they retain. Take a proactive approach and listen to IAP’s highly talented voice options for Explainer videos and eLearning narration. We only use authentic human voices for genuine appeal that can’t be replicated to the same high standard.

 

Another plus? IAP is not confined to just the English language. We have a dynamic range of international voiceover artists, covering Spanish, French, Japanese, Italian, and German, just to name a few.

 

Not sure where to begin? Don’t worry, as IAP can help organize your salient points into a cohesive narrative, properly emphasizing the most critical points for a logical flow. Sometimes, the hardest part is getting the first words down; our professionals offer all the guidance and patience you need.

 

Using eLearning and an Explainer Video for Compliance Requirements

 

Conveying audio and video for training often includes required messaging to meet compliance with government or agency regulations. Typically, the material can seem a little dry in delivery, no matter how important the content is. Overcoming that challenge is where professional voicing in the IAP studio can make that essential production more attractive, clear, and concise with just the right tone.

 

Depending on state and federal requirements, specific wording is likely necessary to meet legal ramifications and avoid penalties. Again, IAP expertise in this area can help you create the proper flow of the narrative while ensuring those requirements are met.

 

Branding and uniformity

 

If you already employ the services of IAP in other areas of audio recording, messages on hold, overhead music, and phone greetings, why not maintain uniformity in your brand and the voices already representing you? As your eLearning and explainer video company, we can help blend a familiar feeling across multiple channels for better customer recognition. It creates a more memorable image that’s easier to remember overall.

 

What’s the big deal about professional narration?

 

Why is it so important to use a professional narrator? From the classroom to a multimedia learning session, the more engaging the instruction, the more quickly the material is absorbed and digested. Monotonous, amateurish voicing is a sure way to lose an audience’s attention span. And it’s not so easy to get them back if that voice isn’t commanding attention in the first place.

 

You may have already experienced better results with professional IAP voiceovers in other areas of audio production. Expect the same high level in explainer videos and eLearning narration.

 

The IAP Approach 

 

Illinois Audio Productions is truly a family-owned operation. The company began when the messages-on-hold (MOH) industry was still in its infancy in the mid-80s. Today, IAP is in the Filippi family’s second generation and specializes in recording services. In addition to MOH, we’ve also been involved in thousands of productions for phone systems, like auto attendant and IVR greetings, radio commercials, overhead announcements, and narration in eLearning voiceovers and Explainer video production.

 

IAP is a well-established provider of top-quality audio productions, giving you a significant market sound with good old-fashioned personal customer service. You’ll find our pricing just as competitive. And rapid turnaround time is a hallmark of IAP audio productions.

This is especially helpful with critical e-learning rollouts.

 

What’s the next step?

 

Reasonable rates with true broadcast experts who understand the multi-faceted aspects of modern marketing: IAP’s deep recording history goes back to 1986, and we’ve evolved with changing technology from day one. So make the smart choice and IAP your explainer video agency and primary source for eLearning voiceovers. Messages on Hold, Overhead Music/Messages, and Radio Commercials, too. You’re in excellent hands with IAP, from script writing to technical support.

 

Make us your partner in audio production and contact us for professional eLearning and a quality explainer video. We’ll be glad to give you a quote. Contact us at info@illinoisaudio.com or by phone at 1-630-552-9600 to get started!

 

 

On-hold messages for business in 2024

On-hold messages for business in 2024: tips and what to avoid

 

“Thank you for holding. A representative will be with you soon. We’ve all heard these words at least once in our lifetime (if we’re lucky enough).  Being placed on hold during a phone call is as common as morning coffee, but it doesn’t have to be as dull as watching paint dry. On-hold messages for businesses are more than just filler noise; they’re a chance to keep your customers engaged and satisfied. On-hold messages might seem small, but they are crucial to customer satisfaction and retention.

Think of each phone call as a chance to strengthen your relationship with a customer. Every interaction counts, whether they’re calling to make a purchase or seeking assistance. While it’s impossible to please every customer every time, you can ensure their time on hold is well spent by engaging them effectively and addressing their immediate needs. Research even supports the importance of on-hold messages. A study revealed that the presence of updates or background music has a notable impact on customer satisfaction compared to simply hearing a ringing tone. How businesses handle their on-hold experience can significantly affect how customers perceive their service.

 

Can’t just anyone from your company record on-hold messages for business?

 

Creating the perfect on-hold message isn’t just about anyone hitting the record button. It’s not just about anyone from our company recording messages; it’s about selecting a professional voice talent that resonates with your audience. Firstly, the voice you choose should reflect your brand identity. Whether friendly and conversational or formal and authoritative, the voice sets the tone for your customers’ experience while on hold.

In addition to voice, selecting the perfect and suitable on-hold music is very important. The music should complement your brand identity and cater to the demographics of your callers. A well-chosen piece of music can make the waiting experience more pleasant and keep callers engaged while they wait. The content of your on-hold messages matters, too. It’s an opportunity to inform, entertain, and engage your callers while they wait (more on that below). A well-written script conveys essential information about your products, services, and promotions, all while keeping callers interested and informed.

Knowing when to play on-hold messages for business is crucial. Long wait times can be frustrating for callers, but strategic placement of messages can alleviate boredom and make the wait feel shorter. By integrating messages at strategic intervals, you can ensure callers stay engaged and feel in control of their wait time.

How can you use on-hold messages for business?

 

Share your company’s news:

Keeping your callers up-to-date with the latest happenings in your company can make them feel more connected and informed. Here’s a script example: “Thank you for calling [your company name]. Did you know we recently expanded our services to [mention the new service or location]? Stay tuned for more exciting updates!”

 

Share new product announcements:

Use the on-hold time to introduce callers to your latest products or services. A short script could be: “While you wait, we’re excited to announce our newest product, [X-name of the product]. It’s designed to provide a very brief description of the product’s benefits. Be sure to ask our representative when we return to the line.”

Just make sure not to go into too much detail, as it can sometimes annoy the listener, who may already be impatient with all the waiting.

 

Notify the callers about any current sales or promotions:

On-hold messages are a perfect opportunity to highlight ongoing promotions or discounts. Here’s an example: “At [again, insert your company name], we love to treat our customers! That’s why we’re offering [mention said promotion, sale, or discount] exclusively for callers like you.” 

Or 

“Thanks for holding. Did you know we currently offer 20% off all online orders? Visit our website and use promo code [XYZ] at checkout to enjoy this exclusive discount.”

 

Inform them of the wait time.

Letting callers know how long they can expect to wait helps manage expectations and reduce frustration. Be transparent about wait times to respect your customers’ time truly. Keep this script concise: “We appreciate your patience. Our team is assisting other customers and will be with you shortly. Your call is important to us, and we’ll provide you the assistance you need.”

 

Final thoughts

Remember to keep your on-hold messages for business clear, concise, and engaging to make the most of your on-hold time and enhance the caller experience. At IAP, we have known the importance of on-hold marketing for a long time. Our professionals have been delivering high-quality audio services since 1986 and can show you how to create a fantastic message for your specific audience. You can even check our on-hold message samples for different industries and markets, e.g.,  the auto industry, dental businesses, financial institutions, restaurants, and more!

Get a quote for your business, or contact us here.